Job description
We are an Automotive Parts & Lighting Company looking for a candidate to attract and interact with targeted virtual communities and networks users. The goal is to gradually achieve superior customer engagement and intimacy, website traffic and revenue by strategically exploiting all aspects of the social media marketing roadmap.
For more information about our company please check out our website at https://xpriteusa.com/
Responsibilities
- Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action.
- Drive growth and engagement across our socials, with a special focus on Instagram and TikTok, by assisting with social strategy, planning, and execution.
- Plan and execute initiatives to reach the target audience through appropriate channels (social media, e-mail, podcast etc.).
- Interacting with customers and other stakeholders via the company’s social media accounts.
- Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information.
- Build and nurture relationships with influencers.
- Research influencers and provide strategic recommendations for partnerships.
- Support in drafting influencer program wrap reports.
- Build and improve PR relationships.
Skills
- Proven working experience in social media marketing or as a digital media specialist in Auto parts industry is a plus.
- Experience in Adobe Creative Suite – Photoshop, InDesign, and Illustrator is a plus but not required.
- Excellent consulting, writing, editing (photo/video/text), presentation and communication skills.
- Demonstrable social networking experience and social analytics tools knowledge.
- Knowledge of online marketing and good understanding of major marketing channels.
Job Type: Full-time
Pay: $24.00 - $30.00 per hour
Benefits:
- 401(k)
- Dental insurance
- Flexible schedule
- Health insurance
- Vision insurance
Schedule:
- 8 hour shift
- Holidays
- Monday to Friday
Supplemental pay types:
- Bonus pay
- Commission pay
Experience:
- auto parts: 1 year (Preferred)
Work Location: One location
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