Job description
Overview:
The Marketing Assistant is responsible for assisting marketing department managers in supporting assigned field divisions and service centers.
Responsibilities:
- Executes and proofs seasonal and monthly direct mail, email, online, video, and photo campaigns to include creative and offer recommendations and approvals; communicates status to marketing managers and other team members.
- Creates and manages direct mail and email grids to include tracking numbers, offers, legal disclaimer, quantities, costs, etc.
- Sets up tracking numbers with tracking vendor and test to ensure they are working and routing properly.
- Maintains divisional offer and disclaimer grids.
- Maintains direct mail and online tracking spreadsheets, including revenue match-back and customer acquisition type, and keeps support materials up to date.
- Assists in creative approval process with general managers and marketing managers.
- Manages the creation of collateral pieces, contracts, and other business forms as needed by service centers and divisions. Includes initial creative, proofing, ordering and status of printed materials.
- Assists with the creation and execution of community activity, media, and online campaigns.
- Manages budget versus cost expectations and provides month end marketing costs to marketing manager as requested.
- Analyzes operational data and correlation to marketing to gain additional insights into service centers and/or division.
- Analyzes CallCap and other phone tracking data to provide insight, including listening to calls and gathering/analyzing data.
- Actively participates in planning and weekly status meetings with agencies and vendors.
- Requires strong teamwork experience.
- Ability to manage multiple priorities.
- Excellent written and verbal communications skills.
- Excellent time management skills.
- Good organizational and data analytical skills with attention to detail.
- Demonstrated ability to work under limited supervision.
- Proficient in Microsoft Word, Excel, PowerPoint.
ARS-Absolute Air is an Equal Opportunity Employer AA/EOE/M/F/V/D. In compliance with the Americans with Disabilities Act, ARS-Absolute Air may provide reasonable accommodations to qualified individuals with disabilities and encourages both prospective and current employees to discuss potential accommodations with the employer.
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