Job description
ZAG Interactive has a unique opportunity for an experienced Digital Strategist to join our Marketing team. If you are a thinker, a planner, an analyzer and a collaborator, let's see if this might be the dream role you’ve been waiting for. Note that this is not an entry-level position.
The perfect candidate to fill this rare role thrives on a fast-paced agency setting, has a passion for all things to do with digital marketing, strategy and usability, and can add strategic value to website redesign projects and ongoing client retainer relationships. If people would describe you as smart, witty and obsessive about details, read on. If you are the perfect mix of creative and analytical, you might have something in common with our merry band of strategists. And, if you have a true desire to rid the world of horrible digital experiences, one site at a time, you might just find yourself submitting an application to ZAG. Please keep in mind that we are only considering resumes for experienced candidates in this field. We love folks who are entry-level for other roles, but this one requires a demonstrated track record in the digital space, so unfortunately you will not be considered until you have what it takes to succeed.
Responsibilities
Provide digital strategy for website designs and redesigns, primarily in the financial services industry (specifically banks and credit unions)
Create new site architectures against best practices for SEO and usability
Collaborate with design and development teams on design strategy
Consult with clients on opportunities and execution of digital and print tactics including but not limited to SEO, PPC, email marketing, social media marketing, analytics, web copywriting, traditional marketing and more
Offer strategic support for clients on digital retainers, from concepting through tactic execution and reporting
Work closely with other ZAG digital strategists on internal and client-facing initiatives
Support ZAG’s own integrated marketing efforts including sales support, blog writing and more
Qualifications
Bachelor’s degree – preferably in Marketing/Communications
At least 3 years of experience at a digital agency or similar in-house agency type of setting
Understanding of web technologies and the web development life cycle
Ability to deliver flawless work - on time and on budget
Creative thinker who can work collaboratively with teams to create innovative solutions
Excellent verbal, presentation and communication skills
Love for writing and the skills to back it up
Demonstrated ability to work independently and collaboratively
Ability to thrive in a fast-paced, casual and hard-working environment
Bonus points:
Google Analytics and/or other Google certifications
Experience with small project management
Familiarity with .NET CMS' - Kentico is huge plus
This position is available in our Glastonbury, CT office and will be offered as a hybrid role as needed (few days in our office, few days at home). Ready to rock our world and maybe your own too? Apply for this job by email: careers@zaginteractive.com
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