UMFA Director of Marketing and Communications
Full Time
Salt Lake City, UT 84112
Posted
Job description
Please note the University of Utah offers a competitive benefit package which includes fourteen percent (14.2%) employer-paid retirement contributions that are 100% vested upon hiring. This position will remain open until filled. Applicants must apply via the University of Utah’s HR website. Please do not send materials to the UMFA directly. Applications received by March 24, 2023 will be given full consideration.
THE OPPORTUNITY
The Utah Museum of Fine Arts (UMFA) at the University of Utah embraces art’s power to promote justice and create meaningful connections in people’s lives. The mission of the UMFA is to inspire critical dialogue and illuminate the role of art in our lives. We seek a Marketing and Communications Director to join our efforts and shared commitment to this idea and help us improve museum practices in innovative and creative ways. The Director will join a dynamic, healthy organization that has successfully weathered the global pandemic and is engaged in exciting, forward-thinking planning and visioning. The Director will lead marketing, communications, and public relations in a creative, collaborative, and forward-thinking environment. A primary focus will be engaging new audiences through communications and outreach that welcome and inspire people across diverse communities, working closely with colleagues across departments. The Director’s work will be guided by the UMFA’s mission, core values, and strategic goals, to shape and focus the Museum’s dynamic work through a lens of antiracism, diversity, equity, and inclusion. The incumbent will develop, implement, and oversee an ongoing, comprehensive marketing, communications, and outreach strategy that advances the Museum’s audience development and strategic plan goals.
The Marketing and Communications Director reports to the Museum’s Director of External Relations and is a member of the senior management team, providing leadership, strategic direction, stewardship, and directorial oversight. The incumbent will have primary day-to-day responsibility for leading cross-departmental work to creatively utilize the collections, exhibitions, and programs of the UMFA to engage audiences and expand participation.
Please include a cover letter with your resume and application that tells us how your experiences and skills will help you contribute to the UMFA’s goals.
JOB
SUMMARY
and
KEY
RESPONSIBILITIES
The UMFA’s Marketing and Communications Director works collaboratively with Museum staff, particularly the Executive Director, Director of External Relations, Senior Curator, Director of Planning and Program, and Co-Directors of Learning and Engagement to shape a dynamic program that advances the full range of UMFA’s mission and strategic goals and achieves high standards for scholarship, creativity, and audience engagement.
Additionally, the Director participates actively in broader issues of Museum-wide strategic planning. They are a member of the senior staff team and may be called upon to interface with UMFA Board Members, University and community leaders, donors and VIPs. The Director presently has two direct reports: Communications Coordinator and Web and Digital Communications Manager.
The ideal candidate is a big-picture thinker with excellent leadership qualities, demonstrated project management experience, and excellent communication skills.
ABOUT THE UMFA and THE UNIVERSITY OF UTAH
ABOUT THE UMFA and THE UNIVERSITY OF UTAH
Located on the University of Utah campus in Salt Lake City, the UMFA serves public and university audiences and is the only institution in the Intermountain West region that collects, exhibits, interprets, and cares for an extensive collection of original artworks representing a diverse range of global cultures from ancient to contemporary. College and university art museums are uniquely positioned to add value and vibrancy to a holistic campus experience and the UMFA is no exception. Since 1914, the Museum has been an important part of the University of Utah’s diverse and dynamic community of students, faculty, and staff. The UMFA plays an active role in encouraging people to think differently and helping visitors from across our community to explore and develop thoughtful and empathetic social awareness.
As an institution, the UMFA’s commitment to inclusion, diversity, equity, and accessibility (IDEA) reflects the aim to be a museum where communities find themselves represented, welcomed, engaged, and heard. By prioritizing this work and embracing it as an essential part of what we do every day, we aim to challenge outdated and racist institutional norms of collecting, exhibition-making, education programming, communications, community engagement, and internal/external practices. These are all aspects of museum work that, if left unchecked, perpetuate colonialist, supremacist, and exclusionary frameworks and biases. Candidates with a firm understanding and commitment to this institutional position are encouraged to apply.
The University of Utah is a tier-one teaching and research institution that emphasizes an extraordinary collaborative learning experience and offers a unique and inspiring environment to work and play. The U generates and shares new knowledge, discoveries, and innovations, and engages local and global communities to promote education, health, and quality of life. The U is committed to celebrating the rich diversity of people as well as creative and intellectual traditions by being inclusive in every respect.
ABOUT
SALT
LAKE
CITY
,
UTAH
Urban living plus easy access to astonishing natural settings provide an ideal work-life balance for modern living. Short commute times, big-city amenities, diverse neighborhoods, and an abundance of outdoor recreation options all come together during an unprecedented time of growth and opportunity.
No single neighborhood in Salt Lake City is the same, and you’ll find Salt Lake City celebrates its diversity through its vibrant food and music scenes, and cultural festivals. The UMFA strives to celebrate and serve communities experiencing rapid growth in our metropolitan area. Twenty-two percent of Salt Lake City residents report Hispanic or Latino heritage. Other racial and ethnic groups include: Asian (5%), Black or African American (3%), Pacific Islander (1.6%), and Indigenous or Native American (1.5%). Salt Lake City is also home to one of the country’s largest LGBTQ populations, an active community that offers support, resources, and sponsors film festivals and social activities, including Utah Pride Festival, an annual three-day celebration held annually.
Salt Lake City is a cultural center offering a wealth of opportunities to attend plays, operas, symphonies, and dance performances, thanks to an arts community that is well supported by residents, corporate citizens, and state and local governments. In addition to the UMFA, which is a major force in the cultural life of the city, Salt Lake is home to the Utah Symphony and Opera, Ballet West, Ririe-Woodbury Dance Company, Spy Hop Productions, Utah Film Center and many more. Additionally, Utah is home to the world-renowned Sundance Film Festival, which takes place annually in locations in and around Park City and Salt Lake City. Finally, a strong and growing business community is the foundation of Utah’s success. The region boasts leading technology firms, global manufacturers, innovative service firms, and strong financial institutions.
Responsibilities
Key responsibilities include:
- Develop, implement, and oversee comprehensive public relations and marketing strategy for promotion of brand, exhibitions, and events. Includes media relations, paid advertising, and content development for digital and print communications, with primary oversight of website, enewsletters, social media, and print promotional materials. Stay up-to-date on emerging digital tools and platforms.
- In coordination with the Director of External Relations, develop and manage an annual budget for marketing and public relations activities.
- Create media strategies and build active, ongoing relationships with local, regional, and national media to increase awareness about museum exhibitions, events, and services.
- Coordinate information from all internal Museum departments, and evaluate for publicity value and potential for creating higher visibility for the UMFA locally and nationally.
- Write and/or edit press releases, publicity materials, and talking points; content for website, social media, enewsletters, and print publications; video scripts; and other materials in support of UMFA activities and goals.
- Serve as a spokesperson for UMFA and support and prepare the Executive Director and other UMFA staff for media engagements.
- Together with other staff, explore and create collaborative partnerships and cross promotional opportunities with community partners, other cultural organizations, and U of U departments.
- Develop and implement marketing strategies for The Museum Café, Museum Store, and other earned income operations.
- Assist with staff-wide adherence to UMFA brand for all print and electronic pieces.
- Lead editing process for internal and external communications, providing guidance to staff for correct writing style, institutional voice, and messaging.
- In coordination with the Development team, provide editing and high-level content strategy of the UMFA quarterly newsletter to members and stakeholders.
- Collaboratively work with the DER/Development team to design and implement an external communications calendar.
- Serve as the UMFA liaison on relevant internal and external committees and boards, and represent the UMFA in professional associations of which the Museum is a member, including but not limited to: Foothill Cultural District, Visit Salt Lake, and U of U Communications Council.
- Manage collections and reporting of COVES visitor survey data, in collaboration with visitor services manager.
Minimum Qualifications
Requires a Bachelor’s degree in a related area of assignment or equivalency (2 years related work experience may be substituted for 1 year of education). Four to six years of progressively more responsible management experience. Background knowledge of assigned department’s area of specialization in order to analyze, plan and draw conclusions for recommendations to superiors. Demonstrated leadership skills in planning and directing employees and processes in order to effectively monitor and develop subordinates and to ensure the smooth operation of department.
Master’s degree in a related area may be preferred.
Applicants must demonstrate the potential ability to perform the essential functions of the job as outlined in the position description.
Master’s degree in a related area may be preferred.
Applicants must demonstrate the potential ability to perform the essential functions of the job as outlined in the position description.
Preferences
CANDIDATE
PROFILE
&
QUALIFICATIONS
Bachelor’s degree (master’s degree preferred) in Journalism, Public Relations, Mass Communications, English, Humanities, Art History, or a related area, or equivalency. Minimum five years experience in public relations and/or marketing work in the cultural/nonprofit sector or the print news media also preferred. Exceptional writing and communication skills required and familiarity with digital and social media practices preferred. The UMFA encourages candidates with different work experiences and backgrounds to apply; we will consider a variety of commensurate experience and backgrounds. Preference will be given to candidates demonstrating the following professional and personal qualities, experience, skills, and characteristics:
- Commitment to embrace art’s power to promote justice and create meaningful connections in our lives. The Director will demonstrate a commitment to antiracism, to the advancement of diversity, inclusion, equity and accessibility, and to developing the role that a community-centered art museum plays in making the world a better place.
- Building and nurturing relationships and partnerships. The Director will cultivate relationships across all levels of the Museum, including serving as a consultative thought-leader and partner to the Director of External Relations and senior leadership team. Additionally, the successful candidate will have a demonstrated ability to connect with and build relationships with individuals and organizations in the Museum’s surrounding communities.
- Values-centered leadership. Qualified candidates will exemplify the UMFA’s core values, which include being inclusive, collaborative, authentic, respectful, creative, and empathetic while promoting an atmosphere of learning and integrity.
- Strategic leadership and management acumen. The Director will have the ability to set clear priorities, delegate, and serve as a mentor and inclusive leader; they will be skilled at uniting staff around a shared vision and committed to a broader culture of kindness.
Type
Benefited Staff
Special Instructions Summary
Additional Information
The University of Utah values candidates who have experience working in settings with students from diverse backgrounds and possess a strong commitment to improving access to higher education for historically underrepresented students.
Individuals from historically underrepresented groups, such as minorities, women, qualified persons with disabilities and protected veterans are encouraged to apply. Veterans’ preference is extended to qualified applicants, upon request and consistent with University policy and Utah state law. Upon request, reasonable accommodations in the application process will be provided to individuals with disabilities.
The University of Utah is an Affirmative Action/Equal Opportunity employer and does not discriminate based upon race, ethnicity, color, religion, national origin, age, disability, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, pregnancy-related conditions, genetic information, or protected veteran’s status. The University does not discriminate on the basis of sex in the education program or activity that it operates, as required by Title IX and 34
CFR
part 106. The requirement not to discriminate in education programs or activities extends to admission and employment. Inquiries about the application of Title IX and its regulations may be referred to the Title IX Coordinator, to the Department of Education, Office for Civil Rights, or both.
To request a reasonable accommodation for a disability or if you or someone you know has experienced discrimination or sexual misconduct including sexual harassment, you may contact the Director/Title IX Coordinator in the Office of Equal Opportunity and Affirmative Action:
Director/ Title IX Coordinator
Office of Equal Opportunity and Affirmative Action ( OEO /AA)
383 University Street, Level 1 OEO Suite
Salt Lake City, UT 84112
801-581-8365
oeo@utah.edu
Online reports may be submitted at oeo.utah.edu
For more information: https://www.utah.edu/nondiscrimination/
To inquire about this posting, email: employment@utah.edu or call 801-581-2300.
Office of Equal Opportunity and Affirmative Action ( OEO /AA)
383 University Street, Level 1 OEO Suite
Salt Lake City, UT 84112
801-581-8365
oeo@utah.edu
Online reports may be submitted at oeo.utah.edu
For more information: https://www.utah.edu/nondiscrimination/
To inquire about this posting, email: employment@utah.edu or call 801-581-2300.
The University is a participating employer with Utah Retirement Systems (“URS”). Eligible new hires with prior
URS
service, may elect to enroll in
URS
if they make the election before they become eligible for retirement (usually the first day of work). Contact Human Resources at (801) 581-7447 for information. Individuals who previously retired and are receiving monthly retirement benefits from
URS
are subject to URS’ post-retirement rules and restrictions. Please contact Utah Retirement Systems at (801) 366-7770 or (800) 695-4877 or University Human Resource Management at (801) 581-7447 if you have questions regarding the post-retirement rules.
This position may require the successful completion of a criminal background check and/or drug screen.
https://safety.utah.edu/safetyreport This report includes statistics about criminal offenses, hate crimes, arrests and referrals for disciplinary action, and Violence Against Women Act offenses. They also provide information about safety and security-related services offered by the University of Utah. A paper copy can be obtained by request at the Department of Public Safety located at 1658 East 500 South.
Posting Specific Questions
Required fields are indicated with an asterisk (*).
- * Do you have a related Bachelor's degree or equivalency? (2 years related work experience may be substituted for 1 year of education)
- Yes
- No
- * Do you have four or more years of progressively more responsible management experience?
- Yes
- No
Applicant Documents
Required Documents
Optional Documents
- Resume
- Cover Letter
- Appropriate discharge document (such as a DD-214 – Member Copy 4) – Veteran Only – Call 801.581.2169
- Addendum to the University of Utah - Veteran Only - Call 801.581.2169 after submission
- Letter of Recommendation 1
- Applicant Document - Other
Open Date
03/09/2023
Requisition Number
PRN34143B
Job Title
Manager, PR/Communications
Working Title
UMFA Director of Marketing and Communications
Job Grade
F
FLSA Code
Administrative
Patient Sensitive Job Code?
No
Standard Hours per Week
40
Full Time or Part Time?
Full Time
Shift
Day
Work Schedule Summary
M-F 8-5
Special events/weekends are occasionally necessary
Special events/weekends are occasionally necessary
VP Area
Academic Affairs
Department
00073 - Utah Museum of Fine Arts
Location
Campus
City
Salt Lake City, UT
Type of Recruitment
External Posting
Pay Rate Range
$60,000-$65,000 DOE
Close Date
Open Until Filled
Yes
Job Summary
Please note the University of Utah offers a competitive benefit package which includes fourteen percent (14.2%) employer-paid retirement contributions that are 100% vested upon hiring. This position will remain open until filled. Applicants must apply via the University of Utah’s HR website. Please do not send materials to the UMFA directly. Applications received by March 24, 2023 will be given full consideration.
THE OPPORTUNITY
The Utah Museum of Fine Arts (UMFA) at the University of Utah embraces art’s power to promote justice and create meaningful connections in people’s lives. The mission of the UMFA is to inspire critical dialogue and illuminate the role of art in our lives. We seek a Marketing and Communications Director to join our efforts and shared commitment to this idea and help us improve museum practices in innovative and creative ways. The Director will join a dynamic, healthy organization that has successfully weathered the global pandemic and is engaged in exciting, forward-thinking planning and visioning. The Director will lead marketing, communications, and public relations in a creative, collaborative, and forward-thinking environment. A primary focus will be engaging new audiences through communications and outreach that welcome and inspire people across diverse communities, working closely with colleagues across departments. The Director’s work will be guided by the UMFA’s mission, core values, and strategic goals, to shape and focus the Museum’s dynamic work through a lens of antiracism, diversity, equity, and inclusion. The incumbent will develop, implement, and oversee an ongoing, comprehensive marketing, communications, and outreach strategy that advances the Museum’s audience development and strategic plan goals.
The Marketing and Communications Director reports to the Museum’s Director of External Relations and is a member of the senior management team, providing leadership, strategic direction, stewardship, and directorial oversight. The incumbent will have primary day-to-day responsibility for leading cross-departmental work to creatively utilize the collections, exhibitions, and programs of the UMFA to engage audiences and expand participation.
Please include a cover letter with your resume and application that tells us how your experiences and skills will help you contribute to the UMFA’s goals.
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