Marketing Communications Specialist

Full Time
Cary, NC 27518
Posted
Job description

Career Area:

Marketing / Sales / Product Support

Job Description:

As a Marketing Communications Specialist , you will be part of a small team responsible for core content materials for Caterpillar’s Building Construction Products. Responsibilities will include:

Job Duties:

  • Coordination, development and management of sales support materials for the Building Construction Products Division on a global level

  • Drive the creation of materials for product launches including both dealer-facing and customer-facing literature

  • Responsible for online product content on Cat.com and dealer intranet

  • Responsible for coordination and management of all product video and photo shoots

  • Development of interactive product overviews and videos that showcase the power of the division’s product lines

  • Manage product content within the various Caterpillar systems and applications on a global level

  • Work with key groups both within the division and the corporation as a whole around the globe to deliver materials that differentiate Caterpillar in the marketplace

  • Represent the division on corporate initiatives related to product sales support materials and processes

  • Possess an understanding of corporate processes and systems; ability to adapt as technology changes

  • Be a point of contact for the business unit and product groups for core content marketing materials

  • Travel 5-10%

Basic Qualifications:

  • Bachelor’s degree from an accredited college or university

  • 4+ years of marketing, communication or product experience

Top Candidates Will Also Have:

  • Excellent written and verbal communication skills

  • Strong attention to detail

  • Excellent interpersonal skills working across teams around the world

  • Ability to work independently

  • Ability to manage multiple complex projects simultaneously

  • Familiarity with Caterpillar products

This position is located in Cary, NC and will operate in a hybrid work model.

Relocation assistance is available!

How We Support You (Employee Benefits)

Our goal at Caterpillar is for you to have a rewarding career. We offer a total rewards package that provides day one benefits (medical, dental, vision, RX, and 401K) along with the potential of a yearly bonus. Additional benefits include paid vacation days and paid holidays (prorated based upon hire date).

Your Work Shapes the World

At Caterpillar, we believe each person is unique and valued, and are committed to ensuring that our workplace is diverse and representative of the many customers we serve around the globe. Different perspectives help us achieve our best work and come together to form a high-performing Caterpillar team that makes positive changes in the communities where we live and work.

Whether it be groundbreaking products, best in class solutions or creating a lifelong career, you can do work that matters at Caterpillar. With a 95-year legacy of quality and innovation and 150 locations in countries around the world, your impact spans the globe.

This employer is not currently hiring foreign national applicants that require or will require sponsorship tied to a specific employer, such as H, L, TN, F, J, E, O. As a global company, Caterpillar offers many job opportunities outside of the U.S. which can be found through our employment website at www.caterpillar.com/careers .

#LI #hiring

Relocation is available for this position.

EEO/AA Employer. All qualified individuals - Including minorities, females, veterans and individuals with disabilities - are encouraged to apply.

Not ready to apply? Submit your information to our Talent Network here .

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