At Bayer we’re visionaries, driven to solve the world’s toughest challenges and striving for a world where ,Health for all, Hunger for none’ is no longer a dream, but a real possibility. We’re doing it with energy, curiosity and sheer dedication, always learning from unique perspectives of those around us, expanding our thinking, growing our capabilities and redefining ‘impossible’. There are so many reasons to join us. If you’re hungry to build a varied and meaningful career in a community of brilliant and diverse minds to make a real difference, there’s only one choice.

Executive Director, NUBEQA Marketing Strategy Lead

In Bayer’s Pharmaceuticals division, we focus on researching, developing, and marketing specialty-focused innovative medicines that provide significant clinical benefit and value, primarily in the therapeutic areas of cardiology, oncology, gynecology, hematology and ophthalmology. With our innovative products, we seek to achieve therapeutic benefit for patients, while at the same time satisfying the growing requirements of physicians and health insurers. As one of the leading research-based pharmaceutical companies worldwide, we have nearly 50 ongoing development projects in clinical trials

YOUR TASKS AND RESPONSIBILITIES

The primary responsibilities of this role, Executive Director, NUBEQA Marketing Strategy Lead, are to:

• Ensures effective development and implementation of market and commercial strategies for existing and forthcoming indications, including delivery and execution of high quality commercialization plans. Working closely with the Market Access Team and Medical Core Team to ensure strategic alignment;
• Leads consolidation and interpretation of market understanding of the brand therapeutic landscape along the value chain;
• Overall responsibility for coordinating country input into the strategy, ensuring insight driven Global Brand Plan ensuring country operational marketing activities support global brand strategies;
• Ensures effective monitoring of Launch Readiness for the assigned launch brand indication, across key countries and also for the Regional Marketing Organizations;
• Partners with IPT Lead (Integrated Product Team) to develop business strategy for the brand, including responsibility for global positioning, pre-launch disease strategy, branded messaging platform, patient and customer segmentation and global labelling strategy for assigned launch brand indication;
• Works with IPT Lead to provide commercial direction to Research and Development via input into the long range forecasting process;
• Responsibility for promoting commercial rigor in delivering prioritization strategies for the brand and ensuring up-to-date commercial evaluations of assigned brand indications.

WHO YOU ARE

Your success will be driven by your demonstration of our LIFE values. More specifically related to this position, Bayer seeks an incumbent who possesses the following:

Required Qualifications:

• Minimum: BS or BA;
• Operational Sales / Marketing experience;
• Combination of applicable experience/education will be considered;
• International/Global Strategic Brand Management;
• Launch experience required;
• Excellent Communication Skills; Written and Verbal English Language;
• Demonstrated cross-functional Leadership Capabilities, including: delivering clarity of strategic direction and personal conviction, drive for results, and delivery through others.

Preferred Qualifications:

• PhD, MBA, or advanced degree preferred;
• At least 12 years of industry experience preferred;
• Oncology Experience with an emphasis in prostate cancer or Breast Cancer, preferred.