Job description
Summary:
The Communications Specialist supports the development and execution of external communications strategies to achieve the objectives of the integrated Arkema Americas corporate communications program. The successful candidate will work closely with the Manager, Media Relations and Executive Communication, to implement proactive earned media relations strategies and manage the Arkema Americas social media channels to elevate brand awareness and thought leadership. This role is part of a small team that offers opportunities to develop through involvement in a wide range of internal and external communication strategies and crisis preparedness and response approaches. We are seeking a self-motivated candidate with exceptional writing skills, and a proven track record of securing top-tier and trade media placements.
Key Responsibilities:
Media Relations & Social Media (70%)
- Support the development of external communication strategies to increase awareness of Arkema and achieve desired brand positioning among key audiences
- Draft media relations materials including pitches, contributed content, briefing materials and press releases
- Identify and pitch proactive story angles in support of key strategies, and build relationships with reporters
- Analyze media landscape and determine trends and opportunities for Arkema
- Assist in managing the response to inbound media inquiries
- Research, create and manage media lists, track media coverage and develop reports using Meltwater
- Work with agency to create organic social content for Arkema Americas channels (Facebook and Twitter) and manage editorial calendar
- Monitor social media conversations related to Arkema, review reporting from agency and optimize content strategies
- Oversee compliance with, and training on, Arkema Social Media Policy
- Build and maintain relationships with key internal stakeholders across various departments and business units to support external communications initiatives
Executive Communication (20%)
- Support the development of presentations, speeches, video scripts, emails and other content for the Arkema regional leadership team
Crisis and Other Communications (10%)
- Serve as an active member of the Arkema crisis communications team, and serve as back-up to Manager, Media Relations and Executive Communication on the Crisis Management Team
- Support the management of corporate sponsorships and events
- Lead or participate in other communications projects as needed
Demonstrated Competencies:
Excellent written and verbal communication skills- Builds a climate of trust and respect with team members and other stakeholders
- Ability to multitask, manage deadlines and communicate priorities effectively
- Highly organized and detail-oriented
- Displays accountability and delivers results
- Strong project management skills and ability to see tasks through to completion
- Maintains confidentiality in sensitive matters
- Upholds company values, conducting work in accordance with all applicable rules and policies
Education & Work Experience:
Bachelor’s degree in Communications, Public Relations, Journalism or related subject matter- At least 4 years of experience in communications, agency experience is strongly preferred
- Experience supporting and developing crisis communications is preferred
- Experience with media tools such as Meltwater or Cision is preferred
Travel required (domestic and international) - less than 10% anticipated
Building on its unique set of expertise in materials science, Arkema offers a portfolio of first-class technologies to address ever-growing demand for new and sustainable materials. With the ambition to become in 2024 a pure player in Specialty Materials, the Group is structured into three complementary, resilient and highly innovative segments dedicated to Specialty Materials - Adhesive Solutions, Advanced Materials, and Coating Solutions - accounting for some 80% of Group sales, and a well-positioned and competitive Intermediates segment. Arkema offers cutting-edge technological solutions to meet the challenges of, among other things, new energies, access to water, recycling, urbanization and mobility, and fosters a permanent dialogue with all its stakeholders. The Group reported sales of €9.5 billion ($10.6 billion) in 2021, and operates in 55 countries with 20,500 employees worldwide.
The diversity of its employees is an asset that the Arkema group wants to preserve. Its non-discrimination policy applies to recruitment, salary levels and career management. The Arkema group is committed to ensuring diversity among its employees.
Arkema Inc. provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, Arkema Inc. complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence.
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