Who We Are

Dionis® is the leading goat milk skincare brand in the US. You will have the opportunity to work with a brand that is loved by millions of consumers for affording people the opportunity to take care of their skin with a quality product, to look and feel their best. Your strategic thought, leadership, and ability to work with diverse teams to develop and execute marketing plans will help expand Dionis’ leadership position. This role reports to the President of Dionis Goat Milk Skincare.

The Brand Marketing Manager sits at the intersection of all internal cross functional teams to drive the brand and product marketing strategy forward. You will put the consumers at heart with everything you do, and lead with a General Management mindset. Looking for a highly cross functional, creative, out of the box thinker with a track record in marketing strategy, campaign & event execution, and brand product storytelling.

Responsibilities:

Brand & 360 Marketing Strategy:

• Partner with President of Dionis to develop and execute the brand 360 marketing strategy & brand activation plans to support business priorities.
• Bring to life the DNA of the brand in fun, disruptive, innovative ways, keeping it consistent across all touchpoints.
• Drive the long-term growth strategy, establishing a vision and growth objectives by leveraging consumer insights, category and consumer trends and your deep understanding of our competition and the needs of our customers.
• Use data and analytics to understand the consumer and create campaigns.
• Lead and work cross functionally with social, influencer, digital marketing, and PR partners to develop brand & product marketing strategies and components for multi-faceted 360 marketing and GTM strategies.
• Provide ideas and recommendations for new launch and core product focused based on strategic & consumer insight activation tactics, and ROI results.
• Develop and discover key product insights and bring them to life to attract retail consumers.

Brand Activation/Events & Partnerships:

• Lead and work closely with PR and Influencer marketing to develop relevant brand activation partner strategies and events.
• Project-managing, creatively executing innovative influencer sends and events/trips to garner EMV and reach new audiences.
• Develop event run-of-show and programs that enhances owned & earned social content creation while maximizing EMV throughout the year in partnership with the influencer team.
• Meet Budget guidelines while achieving the highest ROI for programming

Leadership:

• Provide leadership, coaching and guidance to marketing team members
• Ensure team members have development and stretch opportunities

This role will lead the development of our 360-brand strategy that drives the success of our business objectives and mission. A balanced thinker, both strategic and creative, is required to identify new opportunities and distribution for the company, as well as analyze current programs’ performance. It is critical for the candidate to be results-and action-oriented with deep expertise in product marketing, to ensure programs are implemented and optimized with best-in-class execution within all markets.

Skills and Qualifications:

• 5+ years of experience in beauty and/ consumer products.
• 4+ years of experience across marketing and brand
• BS/BA degree required, marketing preferred.
• Passion for brand strategy and storytelling.
• Excellent communication, clear on expectations.
• Data analytical skills with ability to evaluate financial data, product sales performance and marketing programs.
• Flourish in a fast-paced environment, oversee multiple projects, have attention to detail and work well with cross functional teams.
• Excellent written and verbal skills.
• Must be enthusiastic, motivated, and responsible.
• Ability to lead with a General Management mindset.
• Proficient in Microsoft Office Suite (Word, Excel and especially strong in PowerPoint skills)

Schedule/Location:

• Hybrid
• The Dionis Farm: Newtown, PA

We’ve got great employees who work hard but like to have a bit of fun. We don’t have the bureaucracy, acronyms, corporate speak, etc. like mega corporations, and we like it that way. We are serious about business and enthusiastic about our work environment!

What We Offer

Culture

Great people

Peer to Peer Recognition

Broader, hands-on work experience

Clean and Modern Equipment & Labs

Fun company events

Competitive Wages Generous Year-end Bonus Comprehensive Benefits

4 Medical PPO Medical Plans with Telemedicine, Rx, & Vision

2 Dental Plans

Healthcare, Dependent care, & Commuter Flexible Spending Accounts

401(k) with 4% company match

Financial Health & Wellness w/1:1 Coaching

Basic & Supplemental Life Insurance

Accident, Hospital Indemnity, & Critical Illness

Paid Time Off

Short & Long-term Disability

9 Paid Holidays

Must have legal authorization to work in the US and will not require sponsorship.

Polysciences and Dionis Goat Milk Skincare are equal opportunity employers. Drug-free workplace. Tobacco-free work site.

Polysciences does not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status, or any other basis covered by appropriate law. All employment is decided on the basis of qualifications, merit and business need.

Equal access to programs, services, and employment is available to all persons. Those applicants requiring reasonable accommodation to the application process and/or interview process should notify a representative of the Human Resources Department.