Job description
who we arelululemon is an innovative performance apparel company for yoga, running, training, and other athletic pursuits. Setting the bar in technical fabrics and functional design, we create transformational products and experiences that support people in moving, growing, connecting, and being well. We owe our success to our innovative product, emphasis on stores, commitment to our people, and the incredible connections we make in every community we're in. As a company, we focus on creating positive change to build a healthier, thriving future. In particular, that includes creating an equitable, inclusive and growth-focused environment for our people.
about this team
We are a crew of creatives centered in curiosity and craft, playfulness and purpose, bringing a new vision of wellbeing to life. We inspire and educate by meaningfully expressing the mind/body/community connection. In our role to drive brand distinction around the world, we focus on distinction through rich storytelling, embracing long-term concepts, and obsessing our craft.
a day in the life: what you’ll do
CREATIVE OVERSIGHT
- Conceptualize campaign vision, original graphics, copy, and content across channel and integrated marketing needs
- Loyalty program expert, who drives a deep understanding of insights and trends to create cut through creative for all channels (including apps)
- Develop Creative Briefs, Strategy and Execution based on collaboration with cross-functional partners (marketing, strategy, product, R&D)
- Identifies Brand Creative opportunities for consistency across channel
- Drives concept to execution of brand and product storytelling opportunies across channel (insight into creative)
- Manages and directs Tier 3 & 4 creative agencies and contractors
- Aware of brand & campaign performance and can interpret data to influence creative strategies and executions
- Responsible for influencing and collaborating with cross-functional teammates
- Define presentation strategy and approaches, styles and techniques to help deliver buy-in from cross functional partners
- Organize and lead cross-functional ideation sessions to help build the creative brief
- Oversee management of project creative, team coordination, and ensure delivery of high-quality production
- Define team/project timelines, facilitate progress and ensure all projects successfully reach their goals
- Key input on project/initiative and resource needs for yearly planning (AOP)
- Responsible for executing projects on-time and on-budget
- Develops and Drives Creative Initiatives based on Creative Project Needs
- Identifies opportunities for professional development growth to the team
- Inspires team - Pushes methods, creative processes and thinking (brand storytelling, and differentiation)
- Conceptual thinker, Creative Force & Collaborator
- Naturally partners with Copy Creative leads and team
- Expert in Art Direction (Campaign, Brand ID, Shoot, Production, Film, Digital particularly for Loyalty programming.)
- High level team leadership, interpersonal and presentation skills
- Experienced in team professional career development and management
- Advanced timeline management & team coordination skills
- Brand & Integrated Marketing Expert
- Developing Presentation Skills
- Approves project level budgets, timelines & resources
- Drives Cross-functional Collaboration & Influencer
- Excellent Verbal & Written Skills (creative and comms)
- Expert in turning a guest insight into impactful creative
- Visual Curator w/Strong Creative Vision
- Exceptional typographic, layout & prototyping skills
- 5+ Years of Agency oversight
- Creative with pulse on latest cultural, design, fashion and tech trends
- Well-versed in current creative software
- 8-10 Years
- BA, BFA Arts/Fine Arts
- Agency OR Client-side Experience
- 5+ Person Team (Managed)
- Acknowledge the presence of choice in every moment and take personal responsibility for your life.
- Possess an entrepreneurial spirit and continuously innovate to achieve great results.
- Communicate with honesty and kindness and create the space for others to do the same.
- Lead with courage, knowing the possibility of greatness is bigger than the fear of failure.
- Foster connection by putting people first and building trusting relationships.
- Integrate fun and joy as a way of being and working, aka doesn’t take yourself too seriously.
For California Applicants: lululemon’s compensation offerings are rooted in a pay-for-performance philosophy that recognizes exceptional individual and team performance. The typical hiring range for this position in California is from $98,600 - $129,400 annually; the base pay offered is based on market location and may vary depending on job-related knowledge, skills, experience, and internal equity. As part of our competitive Total Rewards offering, permanent employees in this position may be eligible for our competitive annual bonus offering, subject to program eligibility requirements.
At lululemon, investing in our people is a top priority. We believe that when life works, work works. In addition to our competitive Total Rewards offering, we also have personal and professional development offerings. Our offerings recognize our teams for their performance and support whole person development, including support for employees on how to grow their career:
- Extended health and dental benefits, and mental health plans
- Paid time off
- Savings and retirement plan matching
- Generous employee discount
- Fitness & yoga classes
- Parenthood top-up
- Extensive catalog of development course offerings
- People networks, mentorship programs, and leadership series (to name a few)
#LI-Hybrid
#LI-MF
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