Job description
Keysight is on the forefront of technology innovation, delivering breakthroughs and trusted insights to the world’s visionaries and innovators in electronic design, test, manufacturing, and optimization. Our ~14,000 employees create world-class solutions in wireless communications, 5G, automotive, quantum, aerospace, defense, and semiconductor markets for customers in over 100 countries. Our technical solutions – and our methods for creating them – help connect and secure the world. Learn more about what we do and how we do it.
Our powerful culture has led to us being independently recognized on Fortune 100’s Best Companies List and we are “Great Place to Work” Certified. We’re driven, collaborative, ethical, and curious, and we value all ideas, especially bold ones. And our culture extends far beyond our own walls. Our corporate social responsibility efforts support our communities, nurture the next generation of engineers, and promote environmental sustainability.
At Keysight, Inclusion & Diversity is an integral part of our core values. We believe that when people feel a sense of belonging, they can be more creative, innovative, and thrive at all points in their careers. We believe everyone should be respected in the workplace and in their communities regardless of race, color, age, gender, sexual orientation, gender identity and expression, ethnicity, religion, disability, veteran status, national origin, or any protected class. We continuously challenge ourselves to grow in our understanding of inclusion by engaging in a wide variety of diversity programs, initiatives, employee network groups and mentoring/development. This is Keysight – People and Culture - YouTube
Job Description
Keysight Technologies is seeking a senior marketer who can play a key role in defining our marketing strategies in critical customer accounts. The person in this role should be well versed in planning and executing Account Based Marketing (ABM) programs. The focus of this role will be to define, execute and report on tailored marketing plans with an end goal of increasing account engagement, drive pipeline and facilitating expansion within select Americas accounts.
Responsibilities
Build and execute an integrated marketing plan for a specific industry as well as at the account level for specific ABM accounts.- Serve as the marketing campaign/ABM expert for the account team, creating an integrated marketing portfolio comprised of marketing tactics driven by KGM or other organizations within the company. You will create the integrated marketing program for your industry and ABM accounts.
- Understanding of the total addressable market, account profiling, and sales strategy / cycle within B2B organizations
- Work closely with account teams and customer champions for onboarding and engagement activities.
- Support prospecting efforts within target accounts (new divisions, new groups)
- Create ongoing cadences, check-ins, and reviews with internal stakeholders and continue building the ABM strategy and presence within selected accounts
- Manage budgets and vendors related to the ABM program with a hyper-focus on optimizing spend against ROI
- Prioritize and manage multiple projects at once, hitting deadlines and effectively communicating results
- Operate as a core member of the team building a scalable, global account-based marketing function
#LI-MO1
Job Qualifications
A bachelor's degree and 5 years of professional work experience (or equivalent experience) is required.
Additional Qualifications
A strategic thinker who isn’t afraid to roll up your sleeves and dive in to drive success against the roadmap you’ve developed. A high degree of initiative, self-motivation and resourcefulness.- Experience partnering with a senior sales team comprised of sales, technical and industry teams
- Demonstrated experience in/with ABM marketing programs
- Content adaptation or development for an industry or market
- Excellent communication, leadership, problem-solving and negotiations skills.
- Demonstrated ability to execute cross-functionally with sales, marketing and services organizations while focused on large, named accounts.
- Proven approaches of using analysis and reporting to drive strategic recommendations.
- Prior experience marketing to or working larger enterprises and network equipment manufacturers is not required but a plus
- Experience with marketing systems including DemandBase, Eloqua, DOMO and SFDC
- Formal written and presentation skills.
- May require traveling for work <10%
Job Function
Business:
Keysight Global Marketing
Employment Program:
Regular
Duration (temp position only):
Not Applicable
Relocation Benefits:
Yes
Shift:
Day Job
Schedule:
Full Time (F)
Travel Required:
< 25%
Staffing Recruiter:
Hiring Manager:
Candidates can be considered to work from the following locations:
Americas : United States : Alabama : Remote || Americas : United States : Alabama : Huntsville || Americas : United States : Arizona : Buckeye || Americas : United States : Arizona : Gilbert || Americas : United States : Arizona : Lake Havasu City || Americas : United States : Arizona : Scottsdale || Americas : United States : Arizona : Tempe || Americas : United States : California : Anaheim || Americas : United States : California : Calabasas || Americas : United States : California : Culver || Americas : United States : California : Cypress || Americas : United States : California : El Segundo || Americas : United States : California : Irvine (Voscal) || Americas : United States : California : Los Angeles || Americas : United States : California : Merced || Americas : United States : California : Rancho Santa Margarita || Americas : United States : California : Remote || Americas : United States : California : Roseville || Americas : United States : California : Sacramento || Americas : United States : California : San Diego || Americas : United States : California : San Francisco || Americas : United States : California : San Jose || Americas : United States : California : Santa Clara || Americas : United States : California : Santa Rosa || Americas : United States : California : Washington || Americas : United States : California : Westlake Village || Americas : United States : California : Yucaipa || Americas : United States : Colorado : Boulder || Americas : United States : Colorado : Colorado Springs || Americas : United States : Colorado : Denver || Americas : United States : Colorado : Englewood || Americas : United States : Colorado : Englewood || Americas : United States : Colorado : Loveland || Americas : United States : Colorado : Remote || Americas : United States : Florida : Boca Raton || Americas : United States : Florida : Hollywood || Americas : United States : Florida : Jacksonville || Americas : United States : Florida : Naples || Americas : United States : Florida : Orlando || Americas : United States : Florida : Palm Coast || Americas : United States : Florida : Palm Harbour || Americas : United States : Florida : Punta Gorda || Americas : United States : Florida : Tampa || Americas : United States : Georgia : Alpharetta || Americas : United States : Georgia : Atlanta || Americas : United States : Georgia : Remote || Americas : United States : Hawaii : Honolulu || Americas : United States : Idaho : Boise || Americas : United States : Idaho : Coeur d'Alene || Americas : United States : Idaho : Nampa || Americas : United States : Idaho : New Plymouth || Americas : United States : Illinois : Arlington Heights || Americas : United States : Illinois : Naperville || Americas : United States : Illinois : Schaumburg || Americas : United States : Indiana : Fort Wayne || Americas : United States : Indiana : Indianapolis || Americas : United States : Iowa : Elk Horn || Americas : United States : Kentucky : Campbellsburg || Americas : United States : Kentucky : Murray || Americas : United States : Maine : Kennebunk || Americas : United States : Maine : Wells || Americas : United States : Maryland : Columbia || Americas : United States : Massachusetts : Andover || Americas : United States : Massachusetts : Boston || Americas : United States : Massachusetts : Cambridge || Americas : United States : Massachusetts : Chatham || Americas : United States : Massachusetts : Lexington || Americas : United States : Massachusetts : Worcester || Americas : United States : Michigan : Detroit || Americas : United States : Michigan : Novi || Americas : United States : Minnesota : Minneapolis || Americas : United States : Missouri : St Louis || Americas : United States : Montana : Winnett || Americas : United States : Nevada : Penn Valley || Americas : United States : Nevada : Reno || Americas : United States : New Hampshire : Nashua || Americas : United States : New Jersey : Budd Lake || Americas : United States : New Jersey : Clifton || Americas : United States : New Jersey : Jersey City || Americas : United States : New Jersey : Remote || Americas : United States : New Mexico : Albuquerque || Americas : United States : New Mexico : Rio Rancho || Americas : United States : New Mexico : Santa Fe || Americas : United States : New York : Cold Springs || Americas : United States : New York : Manhattan || Americas : United States : New York : New York City || Americas : United States : New York : Pittsford || Americas : United States : New York : Queens || Americas : United States : New York : Rochester || Americas : United States : New York : Utica || Americas : United States : North Carolina : Andrews || Americas : United States : North Carolina : Apex || Americas : United States : North Carolina : Concord || Americas : United States : North Carolina : Morrisville || Americas : United States : North Carolina : Raleigh || Americas : United States : North Carolina : Remote || Americas : United States : Ohio : Cincinnati || Americas : United States : Ohio : Columbus || Americas : United States : Ohio : Mentor || Americas : United States : Oregon : Beaverton || Americas : United States : Oregon : Bend || Americas : United States : Oregon : Lake Oswego || Americas : United States : Oregon : Medford || Americas : United States : Oregon : Remote || Americas : United States : Oregon : Springfield || Americas : United States : Pennsylvania : Bethlehem || Americas : United States : Pennsylvania : Lancaster || Americas : United States : Pennsylvania : Philadelphia || Americas : United States : Pennsylvania : Phoenixville || Americas : United States : Pennsylvania : Pittsburgh PA || Americas : United States : Pennsylvania : Warrington || Americas : United States : Puerto Rico : San Juan || Americas : United States : Rhode Island : Providence || Americas : United States : South Carolina : Columbia || Americas : United States : South Carolina : Hilton Head || Americas : United States : Tennessee : Nashville || Americas : United States : Texas : Austin || Americas : United States : Texas : Dallas || Americas : United States : Texas : Houston || Americas : United States : Texas : Lewisville || Americas : United States : Texas : Montgomery || Americas : United States : Texas : Plano || Americas : United States : Texas : Remote || Americas : United States : Texas : Renton || Americas : United States : Texas : Richardson || Americas : United States : Texas : Van Alstyne || Americas : United States : Utah : Salt Lake City || Americas : United States : Virginia : Arlington || Americas : United States : Virginia : Chantilly || Americas : United States : Washington : Clarkston || Americas : United States : Washington : Everett || Americas : United States : Washington : Olympia || Americas : United States : Washington : Pleasanton || Americas : United States : Washington : Remote || Americas : United States : Washington : Renton || Americas : United States : Washington : Seattle || Americas : United States : Washington : Washougal || Americas : United States : Washington DC : Washington DC || Americas : United States : Wisconsin : Lake Geneva
Colorado Pay Range: $74,670 - $124,440
California Pay Range: $80,640 - $147,470
New York Pay Range: $88,480 - $147,470
Based on experience, education and skills, most offers will be between the minimum and the midpoint of the Salary Range listed above.
Note: For other locations, pay ranges will vary by region
US Employees may be eligible for the following benefits:
Medical, dental and vision- Health Savings Account
- Health Care and Dependent Care Flexible Spending Accounts
- Life, Accident, Disability insurance
- Business Travel Accident and Business Travel Health
- 401(k) Plan
- Flexible Time Off, Paid Holidays
- Paid Family Leave
- Discounts, Perks
- Tuition Reimbursement
- Adoption Assistance
- ESPP (Employee Stock Purchase Plan)
_________________________________________________________________________________
Careers Privacy Statement
***Keysight is an Equal Opportunity Employer.***
Keysight Technologies Inc. is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability or any other protected categories under all applicable laws.
learninglandscape.com is the go-to platform for job seekers looking for the best job postings from around the web. With a focus on quality, the platform guarantees that all job postings are from reliable sources and are up-to-date. It also offers a variety of tools to help users find the perfect job for them, such as searching by location and filtering by industry. Furthermore, learninglandscape.com provides helpful resources like resume tips and career advice to give job seekers an edge in their search. With its commitment to quality and user-friendliness, learninglandscape.com is the ideal place to find your next job.